Jones of the Nile

Saturday, September 09, 2006

Coke bows to pressure

You learn something new every day.

In this article from Grist.org you'll learn a lot of things. First, you'll learn that Coca-Cola - one of my frequent targets - has bowed to pressure from some activist groups and the University of Michigan, and is letting an independent investigation team perform a "transparent, third-party environmental and labor audit" of its operations in India. Bravo!

Though the independent investigation hasn't been completed, it's still a good sign that activists with groups like Killer Coke and with the University of Michigan have succeeded in pushing Coca-Cola to open its doors. It's worth checking out, especially if you have a peaked interest in economics.

This Grist article offers more than just news of Coke though...it offers a really interesting take on corporate social responsibility (CSR), and calls for a new emerging understanding of what constitutes good management - both within the company, and within the world.

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